Welcome to my page. I’m Eric Hahn, an insightful, energetic writer and gifted storyteller with extensive BTB, BTC, and DTC experience. I excel in long- and short-form copy, video, audio, and pretty much every other kind of consumer touchpoint, with a gift for finding the humanity behind every brand and the compelling story in everything.
I’ve built liquor brands from meh to massive, and helped the whole world smell better with award-winning fabric care work. I helped a beloved regional soda brand achieve national notoriety, and I’ve introduced new products in multiple categories including fast food, cigars, consumer packaged goods, and air conditioners. I’ve also helped agencies win over $18 million in new business, and I’m pretty handy with AI, too.